Once you have decided to get started as a real estate agent, you'll have to work on establishing your business online as quickly as humanly possible.
This is important because the sooner you have a presence on the internet, the greater your odds of being found by potential clients.
We present 6 proven and highly effective strategies for real estate agent marketing that help you to establish yourself as a serious real estate agent. Read on!
1. The Internet Is Your Best Friend!
Even the smallest businesses need to have a presence on the internet!
The internet is the most popular way for clients to search for a real estate agent.
You may start off by having an agency page of your own with all the relevant contact details.
If you're not on the internet, there is no way for people to know about you. So, as a first step for effective real estate agent marketing - get on the internet.
2. Participate In Real Estate Forums
You should participate in discussions on real estate forums, where potential clients whom are looking for a real estate deal are usually present.
Your posts should be informative, polite and helpful, without appearing to be rude or arrogant in anyway.
Help the other posters with useful information as much as you can, without expecting any immediate rewards in return. If the other posters like you, they may click on the link to your business website and try to find out more about you.
3. Design An Interactive Website For Your Business
Having a top notch business website establishes your seriousness as a real estate professional.
Your website is the very first impression that you make to your potential clients. Clients wouldn't be too impressed at websites that are poorly designed and amateurish.
So, to be taken seriously as a real estate agent, get a great website designed. We offer website design services for real estate agents!
Click here to discover the first step in creating your website.
4. Blog Your Way To Success!
Having a highly readable and informative blog where you write on several issues related to real estate, goes a long way in establishing a great deal of credibility between yourself and your clients.
You should include this blog in your business website, and by writing interesting blog posts with targeted long tailed and short tailed keywords that will help your site rise faster on Google's search engine results pages.
This will go a long way in attracting traffic to your business website through your blog!
5. Use Social Media Effectively
By social media, we refer to Facebook, Twitter and LinkedIn. The great thing about social media marketing is that its’ highly effective! It only costs a few minutes of your time a day to effectively market yourself as a real estate agent on Facebook, Twitter and LinkedIn.
Without appearing to be desperate, spread the word about your business as much as you can.
Write interesting status updates and tweets that make your friends and followers look forward to reading your stuff.
Just concentrate on building your contact lists as quickly as possible. Ask your friends and follows if they know anyone that’s in the market to purchase a home.
Offer a free consultation, or something worth while that grabs their attention, and forces them to take action!
6. Nothing Succeeds Like BIG Email Marketing Lists
Building your email list as soon as possible; helps you to create relationships and build rapport with potential clients.
You may make use of the highly effective email marketing software tools available in the market for this, that help you manage your lists far more effectively as they get bigger, besides saving you a lot of time.